Create a One-Page Tool that Gets You Noticed and Hired
Join Lauren Linakis, Assistant Director at Farmingdale SBDC, a small business subject matter expert, for an engaging and interactive workshop designed to help you build a clear, concise, and business-generating Capability Statement.
In this session, you’ll learn how to effectively position your business for contracting opportunities by identifying your core competencies, highlighting your differentiators, and presenting your experience in a way that resonates with decision-makers. Lauren will walk you through what agencies and buyers are actually looking for, and how to make your statement stand out.
You’ll leave with practical guidance, real-world examples, and a structured approach to creating a polished Capability Statement you can immediately put to work to open doors and generate new business.
Topics Covered:
- What a Capability Statement is and why it’s essential for government and agency contracting
- How to identify and target the right government agencies and decision-makers
- Key elements of an effective, one-page Capability Statement Core Competencies Past Performance Differentiators Company Data
- How to clearly communicate your value and stand out from competitors
- Practical tips for using your Capability Statement to open doors and generate new business opportunities
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